Geum 'Victoria Sponge'
"Avens"
Orders placed before 1 March 2026
You can expect your order in February/March 2026
Orders placed 1 March - 15 April 2026
You can expect your order in March/April 2026
Orders placed 16 April - 26 May 2026
You can expect your order within 10 business days
Free tracked delivery
on orders over £50
Tracked delivery £4.99
on orders under £50
All orders are responsibly packed and delivered carbon neutral — Learn more
Delivery to Northern Ireland
Tracked delivery £6.99
on orders under £50
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Description
Geum 'Victoria Sponge' is a delectable highlight of the newly introduced Geum Dessert Series, launched in 2025 and exclusively developed and grown for Farmer Gracy. This charming avens hybrid showcases semi-double blooms with a creamy base, overlaid with soft pale pinky-orange hues, creating a dessert-inspired palette that brings subtle elegance to borders and containers alike. Geum 'Victoria Sponge' forms neat, clump-forming green foliage mounds that provide a tidy backdrop for the peachy coloured flowers, making it an ideal choice for UK gardens that crave both sophistication and a playful touch. Its long flowering season ensures that Geum 'Victoria Sponge' continues to delight from late spring into early summer.
The semi-double flowers of Geum 'Victoria Sponge' invite close admiration, with their soft apricot blush over creamy petals evoking the sweetness of a freshly baked sponge cake. This avens variety not only adds colour and texture but also attracts pollinators, enriching the life and vibrancy of UK gardens. Geum 'Victoria Sponge' pairs beautifully with other members of the Geum Dessert Series, offering endless possibilities for creative planting schemes. Use it in clusters for a soft romantic drift or mix with ornamental grasses to provide contrast and movement.
Caring for Geum 'Victoria Sponge' is simple. Plant it in fertile, well-draining soil in full sun or light shade, and it will reward you with abundant, low-maintenance blooms year after year. Occasional watering during establishment helps the plant settle, but once rooted, Geum 'Victoria Sponge' is delightfully resilient. Perfect for flowerbeds, patio pots, or cutting for a cheerful indoor display, Geum 'Victoria Sponge' delivers charm, elegance, and a soft, irresistible palette for UK gardens, making this avens hybrid a must-have addition to any planting scheme.
Key features
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Farmer Gracy exclusive
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Perfect for pots
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Comes back every year
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Attractive to wildlife
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Loved by pollinators
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In peat-free compost
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Low maintenance
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Fully hardy
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Rodent resistant
Specs & details
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Botanical name
Geum 'Victoria Sponge'
(Dessert Series) -
Flower colour
Peach, apricot, cream
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Plant size
1
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Established height
30-50cm
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Established spread
30-50cm
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Plant spacing
10 plants per m2
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Leaf colour
Green
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Habit
Upright
Clump-forming -
Life cycle
Perennial
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Hardiness
Fully hardy
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Years to establish
1-2 years
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Sunlight
Full sun
Partial shade -
Position
Sheltered
Exposed -
Suitable for
Pots
Large containers
Borders
Gravel gardens
Wildlife gardens
Cottage gardens
Low maintenance gardens -
Soil acidity
Any
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Soil moisture
Damp
Free draining -
Soil type
Loam
Sandy
Stony
Multipurpose compost
Loam-based compost -
Growing skill
Easy to grow
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Scented
No
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Pollinator-friendly
Yes
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Mouse resistant
Yes
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Rabbit resistant
No
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Deer resistant
No
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Toxicity
No report
Plant calendar
| Jan | Feb | Mar | Apr | May | June | July | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|
- Planting
- Flowering
Useful information
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Soak your Geum 'Victoria Sponge' roots in water for 3-6 hours prior to planting.
Plant your "Avens" bare roots into temporary pots with a multipurpose compost in spring and grow-on in a sheltered spot outdoors.
Choose a pot which comfortably fits the bare roots. Some have a noticeable crown which should be just below the soil surface with any top growth exposed.
Plant out into borders or permanent containers in late spring or early summer once in full growth. Choose a position in sun or shade depending on the variety.
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Orders placed before 1 March 2026
You can expect your order in Feb/March 2026Orders placed 1 March - 15 April 2026
You can expect your order in April 2026Orders placed 16 April - 15 May 2026
You can expect your order within 10 business days



















































































































































































































































